Media Centre


17 January 2017 | Passion Distribution

At Napte Miami 2017 Passion Distribution is delighted to announce sales of RuPaul's Drag Race in Latin America and across international territories.

VIMN Americas has acquired Season 8 of RuPaul's Drag Race for Comedy Central with the series due to air across the region this Spring.

Further deals for the series include Kanal 11 in Sweden for Season 5-7 of the series and Line TV in Thailand picking up Season 2-8 of the series. Season 8 is currently live on the popular AVOD platform with other seasons launching soon.

RuPaul's Drag Race is the reality competition television series which documents RuPaul in his search for "America's next drag superstar." RuPaul plays the role of host, mentor, and source of inspiration for this series, as contestants are given different challenges each week. RuPaul's Drag Race features a panel of judges, including RuPaul, Michelle VisageTodrick HallRoss MatthewsCarson Kressley and guest stars including Jessica Alba, Demi Lovato, Rebecca Romijn. In 2016 RuPaul Charles won the Emmy Award for Outstanding Host for a Reality Program. The series is produced by World of Wonder for Logo TV and has been renewed for its 9th season which is due to air in 2017.

Following the announcement of the second season of the Chilean local version of Drag Race known locally as The Switch – Drag Race: El Arte del Transformismo, Passion Distribution is discussing format options in four major territories across the world.

Eliana Barbosa, Sales Manager, Passion Distribution said”We are really excited that RuPaul’s Drag Race and the local version of the format are available to linear audiences in Latin America. With the programmes mix of flamboyance, competition and wit, Comedy Central is the perfect home for the show in the region.”

Federico Cuervo, SVP of Entertainment Brands for VIMN Americas & Brand Manager, Comedy Central Latin America stated“We’re thrilled to be bringing this award-winning show to all our fans throughout the region and are certain it will offer a new and entertaining twist to Comedy Central’s content line-up.”


For more information, please contact:

Claire Douglas, Head of Marketing and PR, Passion Distribution